Setting up an open house is like getting ready for a date. You have to do everything in your power to make the property look its best.
It requires a lot more work than picking out an outfit or putting on makeup. It can be a nerve-wracking experience, but it's essential if you want to make a sale.
Read on to learn how to have successful open houses in Virginia Beach.
Prepare the Property
Proper home staging in Virginia Beach is key to a successful open house. It increases appeal and helps you stand out from the competition. It also leads to higher sales prices.
The outside of the house is just as important as the inside. Enhance curb appeal as much as you can by landscaping, painting, and cleaning the entryway.
Once you get inside, deep clean every room and make repairs. Get rid of any personal items or pets.
Focus On the Experience
A successful open house lets a buyer imagine themselves in the home. Make it feel homey by opening the curtains, setting out flowers, and putting out food or drinks.
Greet every guest. Stand by to answer questions and have employees ready to help when you're not around.
Provide Information and Highlight Key Features
One of the best property showing tips is to focus on what makes the property better than all the others in the area. Use staging to highlight those features.
Include these in the handouts you give every guest. Include other important information such as:
- Asking price
- Property description
- Property taxes
- Square footage
- Number of bedrooms and rooms
- Recent updates
- Local amenities
Maximize Exposure
One of the best open house tips is to remember buyers don't always want to view a property in person anymore. If done correctly, it can also help with your marketing efforts.
Consider offering virtual tours or live streams. It's easier than ever and can help get more eyes in your property.
List the property on multiple platforms. Hire professional photographers and videographers to help it look its best.
Word of mouth is even better with 92% of customers preferring it over online methods. Let the neighbors know about the open house so they can tell friends
Take Notes and Follow Up
Take detailed notes of what every buyer said during the open house. This helps you remember what they were looking for. They'll feel valued when you bring it back up.
Send a thank you message to everyone who came the next day. Call anyone else to ask if they're interested. If they're not, ask why. This lets you know what to improve or what kind of other Virginia Beach real estate to look for.
Who Can Help Me Set Up My Open Houses?
Successful open houses require planning, preparing the property, creating the right experience, providing information, highlighting key features, and following up with guests.
PMI Virginia is a Virginia Beach real estate management company that's been helping the community for decades. We help owners with evictions, maintenance, payments, and more.
Our goal is to fill every vacant property in 30 days or less. If we can't, we offer the opportunity to purchase it. Contact us today because we're always available to start service.
